Tourism Cowichan is working with the Cowichan Valley Regional District (CVRD) to apply for a renewal of the CVRD’s Municipal and Regional District Tax agreement. The 2022-2026 agreement will be built around a five-year strategic plan. Tourism stakeholders are invited to a series of drop-in engagement sessions taking place next week to ask questions and provide feedback on the plan and renewal.
The Municipal and Regional District Tax (MRDT) is applied to sales of short-term accommodation in participating areas of British Columbia, and is jointly administered by the Ministry of Finance, Ministry of Tourism, Arts and Culture, and Destination BC. The tax is intended to fund local tourism marketing in order to help grow BC tourism revenues, visitation, and jobs, and amplify BC’s tourism marketing efforts in an increasingly competitive marketplace.
Within Cowichan, MRDT is administered by Tourism Cowichan Society on behalf of the CVRD. The tax gives Tourism Cowichan a reliable revenue source to manage and market our world-class destination, and this renewal will allow them to focus their energies on a strong recovery for our local visitor economy.
The proposed 2022-2026 MRDT agreement is built on a five-year strategic plan, which is available to view online.
Tourism Cowichan is hosting a series of drop-in engagement sessions to allow stakeholders to ask questions or provide feedback on the plan.
- Wednesday November 10th, 1 – 3 pm, RIOT Brewing (101A, 3055 Oak St, Chemainus)
- Friday November 12th, 1 – 3 pm, Craig Street Brew Pub (25 Craig St, Duncan)
No registration is required; stakeholders are invited to come and go at their convenience. Tourism Cowichan and Tourism Vancouver Island staff will be onsite to answer questions and discuss their plans for the coming five years. Guests must with comply with provincial vaccinations regulations.
If you are unable to attend a session and would like to provide feedback, please contact Martina Morgan at martina@tourismvi.ca.
